Facebook Settlement Rules

Created on 2024.11.26

The settlement rules of Facebook vary according to the type of business, mainly including the following aspects:

Settlement of advertising expenses:

Settlement period: For eligible merchants, Facebook provides monthly settlement. The advertising account fees will be consolidated into one bill each month, with a payment deadline of 30 days from the billing date.

Payment methods:

United States Region: Payment to the Facebook bank account listed on the invoice can be made via bank transfer or cash.

United States and European Union region: "Automatic payment" can also be used. Once enabled, the system will automatically deduct the settlement fees from the linked bank account.

Billing model: Facebook advertisers are mainly charged based on impressions, that is, CPM (cost per mile, the price for every 1000 people seeing the ad). The CPM price of the ad is determined by a real-time bidding system, so the display cost of different ads will vary.

Settlement for Facebook Audience Network:

Payment time: Receive the previous month's payment around the 21st of each month. International payments take longer to process and may take several days to be transferred to the company's bank account. For example, income generated in January will be paid in the third week of February, and international banks may take an additional 5 days to complete the transaction.

Minimum payment amount: $100 (including revenue from all apps). If the monthly income does not reach this amount, the amount will be included in the next month's income until it reaches $100.

Business activity collection and settlement:

Payment methods: If conducting business activities through Facebook and receiving payments, you can use internationally renowned payment processing platforms such as Stripe, PayPal, etc.

Fees and exchange rate issues: Different payment methods may incur different transaction fees, and there may also be exchange rate differences when converting currencies.

It is important to note that financial regulations and tax policies vary from country to country. When using Facebook for settlements, it may be necessary to fulfill corresponding tax obligations according to the regulations of the country you are in.

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Facebook Settlement Rules

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